If you are running a business franchise or if you are offering your business for franchise, one proven effective way today to promote your company and achieve your business goal is through digital marketing. SEO is the way to go to jumpstart your undertaking; it is a process that promotes your brand by making it more visible in search engine results pages. That said, you need the help of a reputable SEO company to carry out an effective seo campaign. However, with a number of digital marketing agencies offering SEO services today, how can you know that the one you choose is the right one? How to choose a company that can give value to your money? These are the questions that have to be asked and answered.
The challenge of franchise business SEO
Conducting a search engine optimization campaign for franchises presents some challenges that are unique to the industry. What are these challenges? For one, the industry is quite competitive. A lot of companies with the same line of business offer franchising opportunities, which is why it can be very difficult to rank on top of search engine results pages for certain keywords. Secondly, franchise businesses are locally-tailored; meaning, your SEO campaign should take into consideration the location of your business and your specific target audience. And, third, franchise businesses have the tendency to compete with their same brands in the search results. All these challenges above should be carefully considered in your SEO campaign to increase the chances of hitting your business goal.Blackwood Digital is the brand you can trust for franchise business SEO
Blackwood Digital works to meet the above-mentioned challenges to succeed in optimizing franchise businesses for search engines. Thus, we have SEO strategies that are designed and refined specifically for franchise businesses. We work to achieve the following specific goals:- To rank on top of search engine result pages for the search terms you target
- To reach your target audience in their specific locations
- To increase your business / brand visibility with the right and ethical strategy
Blackwood SEO solutions for business franchises
In order to hurdle SEO challenges for business franchises and to achieve your business goals, we have designed a set of optimization strategies that is ethical and with proven results. These include the following:- Business listing to top online directories, including industry-specific directories
- Google local management
- Strategic enhanced keyword blogging
- Social reputation management
- Video marketing